Let’s say your organization had a disaster but you did a great technical job: data and applications were recovered, the command center operated well, business continued throughout the disruption. However, what will be the perception of your customers, regulators, news media, and employees if the communications response is poor? You know it: the entire response operation will be draped with failure.
xMatters is proud to present a webinar by Crisis Communications expert Dr. Steve Goldman. In this webinar recording, Steve will discuss:
- Notifications vs. communications
- Elements of effective crisis communications plans
- Do you really need a spokesperson? If so, who?
- Dealing with traditional, new, and social media
- How to work with your public relations staff and still keep your sanity
To view the entire webinar, featuring Steve Goldman, fill out this form and we'll email it to you.